Logo Design Company

If you are in search of a Logo Design Company then the first choice you need to make is wether to use an Online Design Service or to use a local Designer. The benefits of a local designer are that you are able to have face to face consoltations but this will probably be charged at an additional rate. It is also good to use a local designer if you are very particular about the colours used in your Identity as they will be able to go through a pantone colour book with you during a face to face consultation. There is also a strong argument for using a Logo Design Company on the internet as dedicated Online services can usually provide a very efficient service. The increased efficiency means that companies on the internet can reduce their prices to be more competitive. Although it is important to remember that a professional Company Logo Designer trained in graphic design with years of experience will charge a minimum of £20 per hour and it takes a surprising amount of time to develop a strong Company Logo. You should realistically expect to pay £200 - £450 for a professional online service. Many Online companies offer logo design packages which are excellent value for money as long as you choose the right ones. Check to see if the package includes unlimited revisions as it is often necessary to require a number of revisions to an initial design. Also check to see how much time the company will spend developing the initial visuals / concepts as there is no point having lots of concepts if the company will only spend 1 or 2 hours of studio time developing them. You will realistically need at least 5 hours of studio time spent on developing your initial Company Logo design concepts and you will also probably need a number of revisions to your chosen concept.

Why does a professional company logo cost this much?

The Cost of a logo design as stated above (£200 - £450) is actually very good value for money as long as you have a number of hours spent on the development and a number of revisions included. If you consider that Industry standard Logo design software costs over £1200! Plus a designers computer will cost a minimum of £1000. Plus there are the over heads of the studio and the expensive university or college education to pay for! The real thing that you are paying for though is the ideas and attractive designs that an individual provides for you out of their own creativity. When all this is considered it becomes obvious that the above figures are actually very reasonable. You should not spend too much on a logo that will leave your company struggaling to servive but instead consider your Company logo design budget in your business plan to gain a realistic idea of the funds that are available for you to spend. A logo after all should be seen as an investment that will help to win you new business.